Question: Does Your Logo Have To Match Your Business Name?

How do I find my brand name?

So, if you’re ready to choose your brand name, here’s our step-by-step guide to do it.Step 1: Articulate Your Brand Heart.

Step 2: Look at Your Differentiators.

Step 3: Brainstorm.

Step 4: Vet Your Brand Name.

Step 5: Test, Test, Test..

How do you come up with a business name and logo?

In this article, we’ll give you eighteen tips for coming up with a great business name.Use acronyms.Create mash-ups.Get inspiration from mythology and literature.Use foreign words.Use your own name.Take a look at a map.Mix things up.Partner with another company.More items…

Should a logo have a company name?

Since a brand mark doesn’t include the company name, it’s important that the logo evokes the right reaction from customers and makes it clear what your company does. If your business isn’t well-established yet, you may want to stick with a logo that still contains the business name (possibly a word mark).

Can you name your business the same as another?

You can often use the same business name in your own state or another state, if it is not in the state where the business name is filed, and it doesn’t violate trademark rules. … Is it a legal name or a “doing business as” (DBA) name? Trademarks may also come into play.

How do I pick a logo name?

Choosing a nameEnsure your preferred name is not already in use. … Think about length. … Try to avoid names that your customers can easily mispronounce or misspell. … Field-test possible names with your network of family, friends, former colleagues, etc. … Gather inspiration from a variety of sources.

How do I make sure no one can steal my business name?

To be sure no one improperly uses your business’s name or branding, you need to obtain a trademark. To do so, you’ll need to file an application with the United States Patent and Trademark Office (USPTO). Filing an application does not automatically mean your trademark will be approved.

Can someone use my business name?

This means that it is possible for another person to use your trademarked name, so long as it is in a different context. Note also that if it turns out that someone was already using a similar mark in Canada on product or service similar to yours before your trademark registration, your trademark can be expunged.

Can I sue someone for using my business name?

Thus, only individuals can sue for unlawful use of name or likeness, unless a human being has transferred his or her rights to an organization. Note that companies may sue you for trademark infringement and unfair competition if you exploit their brand names for commercial purposes.

Does your domain name have to match your business name?

In general, it’s best to go with a branded domain name that matches (or closely matches) the business name. Google ranks brands better and has publicly stated that they will rank a brand when possible. This is not to say keyword rich domain are bad, it’s just that they are not as important as they used to be.

So, do you need to incorporate “LLC” in your logo? In short, the answer is no. In fact, none of your branding/marketing needs to include “LLC,” “Inc.” or “Ltd.” If it is included, this may look amateur. … Logos are an extension of a company’s trade name, so marketing departments don’t need to include legal designation.

How do I protect the name of my business?

A trademark can protect the name of your business, goods, and services at a national level. Trademarks prevent others in the same (or similar) industry in the U.S. from using your trademarked names.

How do you come up with a unique name?

If you want something truly unique, give up basing your name in anything you’re already familiar with and try to invent something completely new….Create a name from other words.Blend common names together. … Try different spelling variations. … Rearrange your own (or a friend’s) name. … Create anagrams from common words.